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Copyright 2017

The Shalom Project

The Shalom Project Every year Breakaway Ministries chooses a crisis in the world and tries to...

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The Shalom Project

Every year Breakaway Ministries chooses a crisis in the world and tries to make a dent in it. This group of college students raised almost $160,000 in 2017 to help families in Syria and South Sudan.

Category Digital, Print, Film
Client Breakaway Minsitries

Goal 119000 Dollars
Total Raised 157237 Dollars

Shalom Hype Loop

Attending the same event week after week can start to feel comfortable and familiar. To make the weeks of the Shalom Project feel different, we created this Shalom hype loop. This loop played over a curated playlist pre and post function.

Shalom Moment Bumper

Each week during the Shalom Project, Breakaway would take a moment in the night to address a new perspective on the campaign issues. For this Shalom segment, I recycled some of the hype loop animations and paired it with a short music track with a high energy crescendo to create this bumper and brand that segment of the night.